What does an event manager do?
You deserve great event management. But how do you know when it’s great? What is the difference between meh and wonderful? Here are some things to consider when you get an event manager. This is the inside thinking of how event managers approach events. If you aren’t talking about things this way - then maybe it’s an insight into whats not working?
What are the Event Timelines?
Your event doesn’t start on day 1. It starts in the pre-event timeline. How will you measure event success? How will we know the event was a success? This is where our event conversation starts, with your event goals! List the goals you want to accomplish. Form here you can see how the event details align to your goals.
Pre Event Management + Event Planning
It’s time to get organized
You can rest assured your events will run smoothly. It’s time to outline what your event does and doesn’t need. Start thinking in broad strokes and make a list. This will help you build a timeline to get things done before the event.
At the Event, Event Production
Let’s get it done
What is happening at the end, where do people need to be, what supplies do you need? How much time does it take to set up the space?
Post Event Review
The pipeline for next year.
We talk thru what worked well, then create the pipeline for next years event plan. From the guest list to the best practices to remember.
Great events on stage and behind the scenes.
PROFESSIONAL EVENT MANAGER
When you get a professional event manager, you get a great event.
We get the event management done efficiently + effectively. With a project management approach and handle the event details so you can take care of running the business.
We manage the details including working with the team, people in your organization, and volunteers (that can be the backbone of event success) to get the job done.
Plan, organize and promote your business events //
✔︎ plan for a great experience.
✔︎ look for specifics things to know about fundraisers, tradeshows, business conferences.
✔︎ please your guest and the budget.
EVENTS MANAGEMENT SERVICES
EXPERIENCED EVENT PLANNER
They will know what your guests want and will align their needs to your business objectives. An experienced event planner gives you the event management services you need.
Long time event expertise allows us to develop unique brand events and handle the event planning process for you. We have built long-term relationships with clients who appreciate the detailed event planning that works for year-to-year event growth.
After hours
Annual events
Awards ceremonies
Board meeting
Celebrity autograph sessions + handling
Client appreciation
Conferences
Corporate events
Employee appreciation
Fundraiser + balls + gala
Grand opening + reOpenings
Golf outing
Holiday party
Marathons
Meetings
Multi-year contracts
Multi-day events
Networking events
Private events
Renovation + relocation
Seminars
Tradeshows
Learn more in our PORTFOLIO | EVENTS
Examples of Events We’ve Managed.
“Lead the Way” has a book signing during a customer conference. Long lines, happy customers. The artwork is the “photo station” backdrop for great conference photos.
Book Signing at Customer Conference with Photo Backdrop
Full Service Event Management // Types of Service
Full Service Event Management includes a bunch of services that you might need. Let’s see what your options are. You get management, production and planning services like these:
EVENT MANAGEMENT
Full service event management & production can bee all the event support you need or a la carte service. Event planning, managing the checklist, and on site support. We work as an independent event consultant or as an addition to a team or staff.
COMMITTEE MANAGEMENT
Do you have a committee? Do you want one? We can oversee the committee process and keep the event on schedule. From set up to management, we oversee the process and commitments. We provide committee agendas, executive reporting on progress, and ensure delivery of the promises made. We include as much or as little support that you need:
organize and structure sub-committees; consult with Chair(s); outline roles and responsibilities
keep the event on schedule
anticipate problems and troubleshoot solutions
reliable cost-effective resources, vendors, and suppliers; negotiations; obtain permits and contracts
ONSITE EVENT PRODUCER | DAY-OF EVENT COORDINATOR
If you have already planned your event and just want us on on site (so you can enjoy your event). You can relax knowing the details are handled, we can do that. In order to successfully execute your plan Joanne will review all your needs with the vendors you selected before the program begins, to confirm every logistic. If there is any gap in your plan she will bring it to your immediate attention + the solutions to help troubleshoot and address your concerns with more solutions.
GRAND OPENINGS | RIBBON CUTTINGS
There are multiple considerations when planning Grand Openings. Before planning for the day, we take a look at your business objectives. We want to capture the right attendance, with the right key messages, to develop the best way to position the event.
From here we handle the communication plan to guests, build awareness, and advertising. We will drive traffic to the event. The post event plan gets rolled in so your product can keep selling well after the event. From renovations to relocations, we will customize your just perfect Grand Opening experience.
EMCEE & MASTER OF CEREMONIES (MC) | EVENT SCRIPT WRITING
We put pen to paper and develop the message for your event. While many people can often draft those first few words, we've found the challenge comes to capture your organization's tone, vision and message with style and in a concise manner. We can do that.
We craft the talking points for your presenters, weave in the housekeeping items to address with guests, and give you the tools + dry runs + ensuring a clear sound + perfect room + speech aided teleprompter to get to a great event, with plans executed brilliantly.
SPEAKER
Need a speaker for your event, Joanne Klee is the motivational marketing speaker for your next event.
AUCTION MANAGEMENT & AUCTION ITEMS (Sourcing)
The auction process can be extensive and include the same steps for online and live events. We have experience in helping guide your committee or managing the process ourselves.
We will source items, manage advance private viewings, set auction rules, develop silent and live auction procedures and layout the program (print + electronic versions). We can provide new perspectives on bidding and the online auction advantage.
PRODUCTION TIMELINES (It’s the Show Flow)
With meticulous attention to detail, Joanne Klee includes the Production Timeline capturing every detail of your event and what time it should happen. We outline for every stakeholder arrivals times and set up for food + staging + decor. We include management of these details so you don't have too. You arrive rested and refreshed while we handle all the setup and oversight. We include show notes + special instructions.
SPONSORSHIPS | SPONSORSHIP PACKAGES | SPONSORSHIP FULLFILLMENT
We will manage the sponsorship portion of your event. We can create or refresh your sponsorship categories, and align them to revenue goals. We include outreach to help secure sponsorships all the way through the fulfillment and delivery of what's promised. We reply to communications with sponsors to ensure they have the answers they need. We include outreach to help secure sponsorships, handle communications, and complete the fulfillment process (ensure delivery of items in the sponsorship package). Financial tracking and onsite needs.
ONLINE EVENT PROMOTION
We can get your event promoted online. We have technology tools to list your event across a network of websites, in real-time. Getting you event online quickly, with a consistent correct brand image on every page.
MORE EVENT SERVICES...
Customer appreciation events
Seminars, booths, table tops, and speaker bureau liaison
Grand openings, renovations and relocations
Community networking and business after-hours events
Celebrity: private luncheons & autograph sessions
Trade show strategies road map and booth development
Executive Management event support, scripts, and presentations
Countless Events. Joanne Klee Marketing has produced one-time events and annual repeat-events. Award ceremonies + sales meetings + employee events + fundraisers. We develop presentations, scripting, AV support and handle the entertainment. Ranging 50-2,000 guests. We include budget management and streamlining services for cost savings.
Experience what Joanne Klee event management can do for you.
MORE BUSINESS MARKETING EXPERIENCE ...
Joanne Klee is a Marketing Guru with over 20 years experience to meet your needs with creative insight, quickly and efficiently. We develop Chicago Small Business Marketing Strategy that works on your terms.
Testimonial Advertising campaigns. Increase the brand exposure for corporate division (serving clients $10M in annual sales), resulted in increased quarterly account growth.
Marketing Department. Provide full service marketing solutions for an Ambulatory Surgery Center, including branding standardization for consistent look and feel, redesign website to work on all devices, create surveys and online forms (instead of 3rd party vendors services), policies, marketing plan for advertising approach and implementation of selection.
Smart Phone 'App' Launch. Wulf Properties Group. Developed marketing strategy and social media plan for Smart Phone “Realtor App." Beta Test event for 25 guests. Entrepreneur small business marketing services.
Panel Discussion. Deeply Rooted Productions. Dance Production Company: Panel Discussion. Provided pre-planned question and answer segment, creative direction and copywriting for brochures, promotions and advertising.
Internet Profiles for Entrepreneur. Bogie's Plumbing. Independently Owned and Operated Self-Employed Plumber. Development and Execution: Internet Profiles, Branding, Business Templates and Invoices. Small business simplified marketing web services.
Advertising Campaign. Scribd. Marketing and Event e-Commerce Templates. Achieved exponential growth of 350% 6-month social media campaign. Accomplishments: achieved 900% growth 104,000 page views from 2014 to 2015. Social Media Advertising campaign and promotion.
Online Business List Event (Google + Online Listing Service). Joint Partner: Vision Starts + Evanston Chamber of Commerce. Presentation for business leaders + self employed entrepreneurs DIY session. Review of: How to create a business listing + importance of internet files + how to "get found" in a customer search.
BBQ Direct Mail Program Her unique award-winning direct mail campaign received a 1,500% roMi, a first ever achievement that size. See Recognition page: Award for Best Supporting Actor.
Million-dollar retail advertising campaigns (quarterly, 2000-2005) Advertising in print + TV + radio, increasing revenue quarter-over-quarter. Project management + agency oversight + strategy development + product positioning + manage approvals.
Presentation & Script. Sargent and Lundy. Travel Consultant. Presentation development and script. Consultant services for entrepreneur.
Mergers and Acquisitions. Developed "Go to Market" strategy and execution well refined during the course of her tenure on the M&A Team since 1998. Mergers included: First National Bank of Evergreen Park (customer service); Pinnacle Banc Group, Inc. Quad Cities (customer service); Grand Premier National Bank Financial, Inc. (small business marketing); Merchantile Bancorp, Inc. (small business marketing); Old Kent Bank, Inc. (marketing). Home Loan Bankcorp FSB (small business marketing + training & curriculum development).
De novo marketing. Marketing Manager. 2000 - 2005. 50+ openings. Marketing "Go to Market" Strategy. Accomplishments: Arrival at profit with in 1st year, cost savings streamlining. Fifth Third Bank.
Do you still want to know more about event management?
EVENT SERVICE SPECIFICS
Joanne’s event services have been developed over a long career spanning a wide spectrum of events. As an on demand event manager Joanne helps over see the people involved in your event and checks the details to ensure every aspect you want done is addressed. Joanne has uses her marketing expertise to streamline ordering, online and print needs, with cost savings which are passed along to YOU, the customer.
Last minute requests are a breeze, when you have the experience and know how to get them executed.