Copy cat writers are everywhere. Even with AI and ChatGPT, some web developers are not original. Here is what to watch out for. Here are ways you can avoid canned content on your website.
What is Canned Content on a Website?
But First, What NOT to do . . .
DON’T BE A COPY CAT
All the marketing & websites we develop are fresh. When we conduct competitive recon, we often come across competitor websites that are ‘copy cats,’ also known as “canned web pages.” These “copy cat websites” use the same template, and use the same writing for every website they create.
NEVER CANNED CONTENT | ALWAYS FRESH COPYWRITING
Across state lines, same business industry professionals (and their competitors) might not recognize that their websites are duplicated. Even if the copy cat website is not your ‘local’ competition, copy cat content HURTS your rank in Google. That’s right, you won’t appear well in search results because of the duplicate copy.
SOME OF THE NAMES HAVE CHANGED, BUT THE COPY CAT WEBSITE STAYS THE SAME
THESE COPIED WEBSITES WON’T HAVE A GOOD SPOT IN SEARCH RESULTS
Copied writing that is the same across more than one website will hurt your business in online search results. Google Search and other search providers want CUSTOM UNIQUE CONTENT on your webpage. Copy cat websites will not rank well in search engine results pages (SERP).
We do that.
OUR WEBSITE PROCESS WORKS
Customer L😍VE that We create UNIQUE Websites that LOOK like their business.
We understand the purpose of marketing. As your marketing agency and a technology partner we understand how websites function to get you customers.