Our process combines our best business marketing strengths and your brands expertise. Based on the northwest side of Chicago, we provide insights about your customers buying process and create real solutions-based marketing strategies to grow your business. 

 
 

LET'S GET STARTED

It starts with a conversation. We listen (and we mean REALLY listen) to your objectives and outline the goals you want to accomplish. We integrate you into our approach to gain your valuable industry perspective. All of the tactics we use will have customized marketing content which is developed to express the tone and image of your brand and bring in customers and position you as the expert in the marketplace.

 

THE MARKETING REVIEW OF YOUR BUSINESS NEEDS

  • What are your revenue goals? What does success look like in 6 months, 5 years?
  • Do you want to increase customers? Do you want to promote a product?
  • Where do you advertise today? Where does your competition advertise?
  • Are you growing? Are you shrinking?
  • Do you have a specific problem area to address?
  • Do you need to streamline procedures, moving them to an online or electronic solution, saving time and money?

A MARKETING ASSESSMENT OF YOUR BRAND

  • review the competition,
  • your businesses strengths,
  • your revenue goals.

A MARKETING INVENTORY

  • your current materials,
  • your website (that works great or needs some love),
  • business cards,
  • logos,
  • any other way customers experience your brand.

 

DEVELOP YOUR BUSINESS MARKETING PLAN

Once we wrap our arms around these valuable piece of information, we will develop your Marketing Plan. We review actionable strategies and the support tactics that promote you and increase customer + revenues. 

We develop The Best Business Marketing Plan in Chicago and for your business.

  • We address your objectives and revenue goals.
  • We use the best marketing strategies that will work for YOU.
  • Identify the best and current approaches and tactics to meet your needs.

We include in every Marketing Plan insights and information about your business. We include these for making data based decisions on the strategies that work best with your individual brand, and sprinkle in our Marketing Experience.

  • Company Analysis,
  • Customer Analysis,
  • Competitor Insights,
  • and more ... 

MARKETING PLAN IMPLEMENTATION

Congratulations! We have finalized your marketing plan and now it is time to get to work. Learn more about the the Best Business Marketing Strategies in Chicago. You can also see our internal process from the design phase, the digital inclusion phase, and how we launch your Brand. We are here for the long term, to grow and help you manage the pieces of your marketing plan efficiently.

Project - to - project review. For those clients who want to work on a project to project basis, we are able to provide the Business Marketing Planning experience in a scaled version. Everything in pre-development happens on your project. We still conduct a Brand Assessment and review revenue goals to make sure we are taking the best approach.

We make Marketing Mission Possible!  

PRE-DEVELOPMENT PHASE

  • Conduct Brand Assessment
  • Assess Revenue goals (ROmI Review) & measurement options
  • Marketing Inventory Review
  • Outline & Develop Client Specific Tactics
  • Outline Approval Process

DESIGN PHASE

  • Messaging & Development
  • Marketing, creative & logo development
  • Consistency in image, tone, creative, message
  • Ensure design attractiveness, memorable, versatile, simple, color ease, appropriate

DIGITAL PHASE

  • Pre Web Design
  • Digital Review
  • Web Architecture
  • Content Development
  • Conversion Optimization (CO)
  • Optimization Best Practices
  • Key Word & Search Engine Optimization (SEO)

 

LAUNCH PHASE

  • Communication plan
  • The Big Reveal

GROWTH AND MANAGEMENT

  • Analytics and Evaluation
  • Ongoing Management
  • Web Master Services
  • Analysis for ROI attainment + Success! 

A LITTLE MORE ...

You deserve the best Chicago business marketing firm for YOUR business. With the insights to grow your brand.

Insights... Read our article to Learn More about What is Branding and other Marketing Terms and Definitions for the Savvy Customer.