YouTube Monetization Rules Have Changed

YouTube Monetization Rules Have Changed

One thing is certain > rules change. But we believe in keeping clients and our readership up to date on news and trends for great On Demand Marketing. Here is a quick update about how you are getting paid on youTube.

YouTube Monetization Rules Have Changed

YouTube has updated how it is paying it’s content creators - like you and me. Our on demand marketing includes keeping clients in the loop on new rules and social media changes. Including that 24-7 way that you diversify income using youTube.

So a quick little update on some YouTube monetization rules that have changed, we see in full effect and are getting enforced. The roll out of the policy update was in January of 2018. But we have noticed the full rollout has taken effect.

The 2018 YouTube Monetization Update Included the following rules // 

As of January 2018, requirement for monetization: 

  • Enroll in the YouTube Partner Program

  • The enrolled channel has 4,000 hours of watch time within the past 12 months 

  • 1,000 subscribers

  • Existing account holders will be reevaluated

  • New channels will need to apply, and their application will be evaluated when they hit these milestones

These new YouTube monetization rules that have changed allow for:

  • improve ability to identify creators who contribute positively to the community 

  • tackle the potential abuse of a large, but disparate, group of smaller channels

  • help drive more ad revenue to them (and away from bad actors)

  • higher standards will also help prevent potentially inappropriate videos from monetizing which can hurt revenue for everyone.

What’s the work around?

There is only one, keep creating great content.

Well two, and fully optimize your titles, description and tags to make the content searchable. That will help encourage you appear in search results and get more views. In this article we wrote a little bit more about YouTube and Search Optimization.

YouTube is the second largest search engine behind google. So yes, keep your content streaming!

Want to know about how to get your video content on YouTube Kids, and really get the paid monetizing content rolling in? We did a quick post about that too.

YouTube Monetization Rules Have Changed

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