Joanne Klee Marketing

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Get Your Video on YouTube Kids - BEST OF TIPS for Video *POPULAR Search* Optimization

Joanne Klee

We believe in OnDemand Marketing. You get the tips and marketing insights to get your business noticed online, on YouTube and with all audiences, and viewers.

Including specialized video marketing for kids and kids products!

This is an insights article we created with ideas for a customer. And since it is a list of popular YouTube and YouTube Kids App guidelines, we knew our readership would like it too.

In this article are links from youtube with the entire list of youtube kids programming guidelines . . .

Get “the Best of YouTube Kids Video Content Tips List” below.

Get Your Video on YouTube Kids //

BEST OF TIPS for VIDEO Search Optimization

In our article HOW TO SUBMIT VIDEOS TO YOUTUBE KIDS (SORT OF) we covered the details of How You Can quality your videos to submit to YOUTUBE KIDS . . . and the “Sort of” at the end is important!

Since there is no simple answer about how do i post on youtube kids —> except that it comes down to GREAT Family-Friendly video content.

This article is Worth a Read! Promise!

As you know, YouTube is a community platform, and they making posting video content easy. With a couple of video marketing tips, and common sense guidelines, your videos can get on the youtube kids app.

Who wouldn’t want all those repeat views from the littlest viewers of the world!

Even tho YouTube new monetizing guidelines have changed, you can still generate YouTube Partner Program income because those views add up!

(Monetization and earning income on YouTube is separate from Advertising your channel to get more views. If you want to grow your watch time we can help you get clicks on your videos and advertise on kids channels.)

Viewers are on youtube.com and kids.youtube.com

We help customers optimize their youtube channel to get more watch hours, and appear in popular search results. Want your videos to get views. . . Lets go to YouTube Channel Marketing —> 

DO YOU WANT IDEAS TO GET MORE YOUTUBE VIEWS?

HERE ARE YOUTUBE KIDS VIDEO SEARCH OPTIMIZATION

We have BEST OF VIDEO MARKETING LIST for YouTube Kids Video Search Optimization Ideas. You get a higher chance of appearing on youtube kids app, as well as tips to help viewers easily find and enjoy your content on youtube.

Did you notice we said give you a “higher chance” of appearing on YouTube Kids. Why?

Read the link to HOW TO SUBMIT VIDEOS TO YOUTUBE KIDS (SORT OF) and HOW YouTube Kids curates the content. 

We cannot GUARANTEE** getting any videos on the app. And no one else can either. That’s why we included this **Disclosure.

** DISCLOSURE: NO GUARANTEE’s. A little disclosure here, there are no guarantees that you can get your content on YouTube kids. Following our YouTube Kids video marketing tips in this article, or even following the youtube guide DOES NOT GUARANTEE your video content will appear in YouTube Kids.

Great! So you know there are No Guarantees to getting videos on YouTube Kids.

YOU CAN be a Channel that Kids Love on Youtube. And have your videos watched in the youtube app.

Here a little bit More on how to do that.

Let’s Get Started!

Watch the video series about youtube kids!

⬇️ ⬇️ ⬇️

Link to the youtube kids app series where we answer all your questions!

Get More Youtube Views and Watch Time

Best Of Youtube VIDEO Tips

You already know that youtube is the #2 search engine after google. That means viewers are using the youtube popular search box to find videos.

Will your video be an option in popular search?

If you follow these youtube tips, your videos can *appear in popular search!

1. Family Friendly ORIGINAL content

Your content needs to be family friendly, and follows the Youtube Community Guidelines to be an option for consideration from youtube on youtube kids.

Want to know:

How to post videos on YouTube kids? How to upload a video to youtube kid? or How to create a channel on YouTube Kids?

Then:

Family friendly ORIGINAL Content will help. Keep reading . . .

2. Make your Videos SEARCHABLE

(Read tip #3 on how to get the right words for this step.) We use Search Optimization Rules to help get your video content indexed. This includes the same steps we would use to optimize a mainstream youtube channel content. 

If you want to know:

How do I get more views on Youtube? How do I unlock more watch time?

Then:

Video Engagement Tips and making your video Thumbnails Attractive will be something people want to click on will help.

This means four (4) steps of your video need to be search optimized: 

  1. Great Thumbnails

  2. Friendly, but, Keyword Rich Titles

  3. A Great Description

  4. and Video Meta Tags (hint, it’s all this ☝︎stuff)

    • THUMBNAILS: Try including colors and faces of your most recognizable characters in thumbnails. You also can add visual indicators for topic, video length, target age, etc. Some video publishers feature their logo or the same still shot in every thumb nail, don’t do this. A unique thumbnail image is always the best choice. Alternative to an image, is actually writing out the title of your video as the still frame.

Don’t take my word for it. We believe in decision with data. In a recent youtube survey, “90% of the best performing youtube videos have custom thumbnails.”

Custom work does not have to be expensive. It means that you do not pick form the options youtube gives you. Instead we use our youtube insights to make a relevant thumbnail - that relates to your video - so you get more views on your video.

    • TITLES: Concise titles (<65 characters) can be easier to read in the app. Include some of your keywords from your research in the title.

    • DESCRIPTIONS: use keywords in your description. This includes restating the title in the description. YouTube recommends you try adding song lyrics or video transcripts in descriptions, this will also help capture a common search query - the song in your video..

    • AND TAGS: this should include your categories, and some of the keywords from your research, and the title of your video.

(*Don’t know how to do keywords research, we offer a consultation package to teach you how)

    • BONUS TIP: Make sure your thumbnails, titles, descriptions, and tags always accurately represent your content and adhere to our guidelines. DO NOT USE Clickbait, catchy fake headlines, or add metadata that is not representative of the content in the video… ultimately this would be reported as not family-friendly and get you banned from youtube kids. Learn more about youtube spam and deceptive practices policy here

3. YouTube and Youtube Kids search words and phrases

YouTube and YouTUbe Kids wants to help users find the most relevant content. Since there software wants to present the most relevant and popular videos and channels in search** results. For you tube kids consider how kids might pronounce words or phrases, the way kids talk and what they talk about is the “keywords” you want to build into your titles, descriptions, and tags.

If you want to know:

How to upload videos to youtube kids? Can you make a youtube channel on kids youtube? How do I add my youtube channel to youtube kids? or Can kids upload videos on youtube kids?

Then:

Making sure your video BOTH has keywords that kids search and you SAY those things in your video will help.

** Remember when using these guidelines for search techniques that are the way kids will phrase requests in voice search - not adults.

YOUTUBE KIDS SEARCH ENGINE TIPS

If you saw Joanne present as the Marketing Headliner for SOLO CEO Summit, then you learned about how google and youtube help you build your keyword research on the site. It’s build right into the front facing end of all places searches start.

We help customers get their youtube channel to work for them. From set up and working to increase watch hours, subscribers and getting found in suggested videos (oh yeah, we can do that!)


  • Kids keywords searches include what is popular or trendy, characters and pop culture phrases. Also picking terms that are simple to say helps when creating optimized titles.

  • The basics for youtube and youtube kids is the same… use YouTube Kids search and start typing in a few characters in the search box of YouTube Kids and see what shows up.

  • Take it to the next level and review your YouTube analytics. We love data and reading the youtube search data understand which search terms drive viewership, and more eyes on your video content. 

BONUS TIP: refresh your metadata, and add the most relevant search terms to the top of your tags and on new videos helps increase views.

4. Video Disclosures are your friend

Youtube recommends disclosures - in your description and OPENING FOOTAGE if it may offend the audience. As a content creator, it is important, especially on YOUTUBE KIDS that the audience feel safe and aware of anything disruptive or disturbing in the video. We have included some example video content disclosures here. WE ARE NOT ATTORNEYS*, duh, so while these are some best practices about content disclosures, you must clear any disclosure you may use with your legal advisor. Don’t take our word for it.

  • This video may feature adults who are engaged in provocative, sexual, or sexually suggestive activities. Viewer discretion is advised.

  • This videos show people involved in dangerous activities, such as physical stunts, using weapons or explosives, or using a controlled substance like alcohol or nicotine. You should not attempt to copy or replicate these activities. Viewer discretion is advised.

* DISCLOSURE: Please remember these are just some examples, and don't post content that might, even if it just might, violate youtube policy.

If you want to know:

Can you make a video on youtube kids? How to create a channel on YouTube Kids? Can I post videos on youtube kids? Can I share videos on YouTube Kids app?

Then:

Making great content for youtube will be the way to get a kids audience.

A FEW MORE POSTS ABOUT YOUTUBE KIDS

Let’s review some ways to get your video searchable so it can be found on youtube kids.

And we didn’t even talk about advertising on Youtube! Yeah we can do that too.


YOUTUBE KIDS ARTICLE ROUND UP:
Find all these articles, all about youtube and youtube kids right here in the insights blog.

Or pick on from the list below.

// YOUTUBE KIDS ARTICLE ROUND UP //

Here is a lot more blog posts about youtube marketing.

  1. Get great youtube channel marketing services - they are right here!

  2. There is the explainer post about How to submit to YouTubeKids with Great Content.

  3. We have a quick article from youtube to the entire list of youtube kids programming guidelines, and how to “Get Your Video on YouTube Kids with BEST OF TIPS for video search optimization.“

  4. A little bit more about “Youtube video eligibility for YouTube Kids” and any channel is here.

  5. Also, a bonus post about How youtube Monetization Guidelines have changed. (Its why many people are on youtube, right? TOO Make $ome Moolah.

  6. What is COPAA and why should I care? COPPA Regulations and Youtube Kids App - Not a Huge Problem


We hope these tips help you get started with youtube kids.


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*DISCLOSURE: NO GUARANTEE’s*. A little disclosure here, there are no guarantees that you can get your content on YouTube kids. Following our You tube Kids video content publishing tips here in these articles, or even following the youtube guide DOES NOT GUARANTEE your specific content will appear on the YouTube Kids App.