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iHob Versus Build A Bear. Marketing Campaigns that made some Noise.

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iHob Versus Build A Bear. Marketing Campaigns that made some Noise.

iHob Versus Build A Bear. Marketing Campaigns that made some Noise.

More recently the Build a Bear stores ran a campaign to Pay Your Age for one if their bears. These bears are well know for being custom made from stuffing and their accessories, and the accompanying price tag. So the company decided to drive traffic to their stores with a unique approach.

We Can't Make This Stuff Up. When Brands Try Daring Ideas

Let people "Pay Their Age" for the bear they make. . . Whoa! Talk about causing a ruckus. Social Media Exploded.

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Are Pancakes Really That Hard To Make?

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Are Pancakes Really That Hard To Make?

In the age of immediate response through Social Media, the mega burger brands did not delay in responding to IHOB, or IHOP, trying to infiltrate their market. 

From Great Pancakes to Great Burgers? The IHOB journey and what other brands have to say

If you haven't heard about IHOP's summer rebranding campaign, you can learn more here. Many marketers are watching closely to see if this initiative is brand suicide or brand genius. But some BIG BRAND aren’t waiting to find out and have already chimed in.

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What makes a Brand Iconic // IHOP changes their promise for great pancakes into Brand Suicide burgers? We can't make this stuff up

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What makes a Brand Iconic // IHOP changes their promise for great pancakes into Brand Suicide burgers? We can't make this stuff up

When a brand changes their image, logo, or name, it;s considered a radical move in the industry. Sometimes out of desperation, and sometimes because it's sheer genius. But when does a brand nail it, and when it is a sore excuse of a gimmicky act of desperation? When the famed ICONIC brand IHOP Becomes a Burger Brand.

What makes a Brand Iconic // IHOP changes their promise for great pancakes into Brand Suicide burgers? We can't make this stuff up.

Let's Get Started

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Chicago Small Business Professional Marketing, Plumbing Services Owner Review

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Chicago Small Business Professional Marketing, Plumbing Services Owner Review

Chicago Small Business Professional Marketing, Plumbing Services Owner Review

Thank you for your review! You made us blush . . . 

We Blush when clients take the time to say thanks. We work hard for your business, providing Great Chicago Small Business Marketing professional services.

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9 Ways to Immerse Yourself in Something You Love: An Anti Valentine's Day Post

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9 Ways to Immerse Yourself in Something You Love: An Anti Valentine's Day Post

Valentines Day forces us to think about love. We are often flooded with images of hearts and puppies. Seeing everywhere flowing colors of red, pink and white around us can feel drowning. This Valentines Day I propose we do something different:

Immerse Yourself in Something You Love: An Anti Valentine's Day Post

So this valentines day let’s love the things we normally don’t. Break away from the traditional schmoopiness, love filled, sometimes exhausting tradition, and instead leave obligation behind and love the things that YOU WANT. You can learn about valentines traditions from around the world, or just jump into our tips below. 

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Chicago Small Business Marketing, Event Management Professional Services. A Review of Joanne Klee Marketing

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Chicago Small Business Marketing, Event Management Professional Services. A Review of Joanne Klee Marketing

Chicago Small Business Marketing, Event Management Professional Services. A Review of Joanne Klee Marketing

Thank you for your review! You made us blush . . . 

We Blush when clients take the time to say thanks. We work hard for your business, providing Great Chicago Small Business Marketing professional services.

Admired

Industry Expertise. Service Excellence.

From everyday to the extraordinary . . . But don't take our word for it, here is what some of Joanne Klee Marketing clients have to say . . . 

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Chicago Professional Small Business Marketing Services, A Review of Joanne Klee Marketing

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Chicago Professional Small Business Marketing Services, A Review of Joanne Klee Marketing

Thank you for your review! You made us blush . . . 

We Blush when clients take the time to say thanks. We work hard for your business, providing Great Chicago Small Business Marketing professional services. From everyday to the extraordinary . . . But don't take our word for it, here is what some of Joanne Klee Marketing clients have to say.

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Number 1: A Year in Review for our Chicago Business Marketing Successes in 2017

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Number 1: A Year in Review for our Chicago Business Marketing Successes in 2017

Top 10 List of New Marketing Solutions from 2017, Number 1

We have been sharing some of our Chicago Business Marketing Firms best strategies and client success in 2017. As the marketing industry grows, so does the variety of services we can provide. We chose to stay on trend with new ways you can grow your business in chicago. We use great marketing strategies and tools to get you there.

We think a year in review is important, so we can improve on where we have been, and look forward to identify new trends our clients businesses need. We take providing marketing strategies seriously. Thanks for reading our year in review. 

 

#1 Rebranding // Joanne Klee Marketing

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Number 7: A Year in Review for our Chicago Business Marketing Successes in 2017.

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Number 7: A Year in Review for our Chicago Business Marketing Successes in 2017.

Chicago Business Marketing Strategy Success in 2017, Top 10 List, NUMBER 7.

We have been sharing some of our Chicago Business Marketing Firm and client success in 2017. As the marketing industry grows, so does the variety of services we can provide. We chose to stay #ontrend with new ways you can grow your business in chicago. And we use great marketing strategies and tools to get you there. Keep reading for another number in our Top 10 Countdown for 2017 Chicago Business Marketing Strategies.

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Our Very Own Logo Development: The How and Why of the LOGO Development Process

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Our Very Own Logo Development: The How and Why of the LOGO Development Process

New Logo Development for Your Business Marketing Made Easy

When we take on your marketing project, we ensure that your business image and tone is captured in the details. Small business marketing made #MissionPossible.

Great logo design needs to capture the business identity, but design also needs to entail attractiveness + memorable + versatile + simple + color ease + appropriate.

When you want to understand the design process you can visit https://joannekleemarketing.com/how-we-work/ to learn more.

We will explore the insights behind #LogoAssessment // #LogoElements // #Typography // and #Design //

SEE ... the logo in action on the site JoanneKleeMarketing.com

SEE ... How We Work towards your Logo design and #OurProcess

Written by: Joanne Klee joannekleemarketing.com

WHY JOANNE KLEE MARKETING

We make marketing easy! Getting in front of your customers is the best way to grow your business. Joanne Klee is your marketing and technology partner. We have everything you need to look great online, in the store-front or at a conference. When you need to outsource your marketing, we help drive profitable growth with our one-stop marketing services. Let’s connect you more closely with customers. Ask us how!

Ask us how!

Custom Marketing + Service Excellence + One Stop Solutions